Learn new digital skills and get a free app for your business

November 7, 2016

Sign up for a free nationally accredited online digital marketing course, Digital Promotion for Business, and receive your own tailored free smartphone app worth £3,000.

The initiative is being offered by Glasgow Kelvin College working in partnership with www.freecoursesinscotland.co.uk, a division of Bsmart Media, and addresses the digital skills gap that exists across Scotland.

It is thought 12.6 million adults in the UK lack basic digital skills, while 5.8 million have never used the internet at all, according to a recent report.

The Level 2 NCFE accredited distance-learning course was created to meet the demand for digital media for businesses and is online so you can complete the course at your own speed.

Content includes help on how to use more effectively social networking sites such as YouTube, Twitter, Facebook and LinkedIn to boost your online presence.

The smartphone app offers a wide range of features to attract new customers and keep in touch with current customers. These include push notifications - free messages sent out to people who have downloaded the app - a loyalty scheme to retain custom and social media integration.

Neil Harding, managing director of Bsmart Media, said:

We are all spending more and more time on our mobiles, tablets and laptops, while many of our working days are also spent in front of a screen. That’s why businesses need to understand how working practices are changing, and this course has been developed to meet this need.

Places and funding are limited and for more information about this offer visit www.freecoursesinscotland.co.uk, telephone 0800 254 50 51 or email daniel.jones@freecoursesinscotland.co.uk.